![]() ![]() ![]() The two work well together in gaining respect.”-Barri Rafferty, CEO, Ketchum North America As a female leader, to be recognized I feel I have to show up with swagger and assertiveness, yet always try to maintain my Southern upbringing, which underscores kindness and generosity. “A leader instills confidence and ‘followership’ by having a clear vision, showing empathy and being a strong coach. ![]() Otherwise, the trivial will drown you.”-Tim Ferriss, bestselling author, host of The Tim Ferriss Show To get the few critical things done, you must develop incredible selective ignorance. To be a good leader, you cannot major in minor things, and you must be less distracted than your competition. That’s certainly a partial truth, but I think it underscores the importance of focus. “It’s been said that leadership is making important but unpopular decisions. ![]()
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